DiscoverIs Anything Real In Paid Advertising?Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)
Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)

Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)

Update: 2025-10-22
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In this episode of Is Anything Real in Paid Advertising?, host Adam W. Barney sits down with Alex Steele, Founder & CEO of Opal, to unpack how agencies can unlock growth by rethinking how they bank.


πŸ’‘ Alex shares the story of building Opal β€” the fintech platform redefining how ad agencies and creators manage cash flow and credit.

From partnering with Visa to solving the agency payment bottleneck, this conversation gets real about money, momentum, and the systems that fuel scale.


We cover:

🏦 Why traditional banks don’t understand agency business models

πŸ’³ How Opal is modernizing cash flow for ad-driven companies

πŸš€ Why scaling starts with better financial systems β€” not just better ads

🧩 How to build tools and partnerships that grow with you


πŸŽ™ Host: Adam W. Barney

πŸ’Ό Guest: Alex Steele, Founder of Opal | a@getopal.co


πŸ”₯ Fix your foundation. Scale smarter.

Subscribe for more episodes of Is Anything Real in Paid Advertising? β€” where we unpack what’s real in marketing, growth, and leadership.

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Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)

Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)

Adam W. Barney