Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal)
Description
In this episode of Is Anything Real in Paid Advertising?, host Adam W. Barney sits down with Alex Steele, Founder & CEO of Opal, to unpack how agencies can unlock growth by rethinking how they bank.
π‘ Alex shares the story of building Opal β the fintech platform redefining how ad agencies and creators manage cash flow and credit.
From partnering with Visa to solving the agency payment bottleneck, this conversation gets real about money, momentum, and the systems that fuel scale.
We cover:
π¦ Why traditional banks donβt understand agency business models
π³ How Opal is modernizing cash flow for ad-driven companies
π Why scaling starts with better financial systems β not just better ads
π§© How to build tools and partnerships that grow with you
π Host: Adam W. Barney
πΌ Guest: Alex Steele, Founder of Opal | a@getopal.co
π₯ Fix your foundation. Scale smarter.
Subscribe for more episodes of Is Anything Real in Paid Advertising? β where we unpack whatβs real in marketing, growth, and leadership.























